Selling Is Serving With Nicole Cramer
Nicole Cramer is a leading sales coach for health coaches. With a mantra that selling is serving, Nicole helps health coaches understand the difference between transactional sales and relationship sales and that sales is about helping others. As a former high school math teacher and a leading sales person for her corporate for 2 years straight, Nicole ties in her passion for teaching and sales after she realized her fellow health coaches kept asking her for assistance.
Join us today as Nicole shares about the important of listening to what your customers want from you, that selling is serving your customers and that the best ways to serve is through nurturing and developing relationships and providing your customers with customized solutions based on their needs, and that objections from your customers are actually a buying signal.
Resources
https://www.healthystepswithnicole.com/ – Work with Nicole over at her site!
https://www.healthystepswithnicole.com/33places – Grab Nicole’s “33 Places to find Clients Freebie”!
Key Actionable Advice
1. Listen to what your customers are constantly asking for from you. Like Nicole, she niched down further to become a sales coach for health coaches because her peers kept asking her for help and encouraged her to do it. Today Nicole’s practice as a sales coach is flourishing because she played to her strengths and is giving her customers exactly what they are asking for.
2. Selling is serving! Remember that you are there to help and serve your customers and that one of the best ways to serve is through nurturing and developing relationships and providing your customers with customized solutions based on their needs.
3. Objections are not personal. Objections are actually a buying signal. People who are not interested at all will give you a hard no. Your job is not to convince them to work with you, but to help them work through their doubts and fears.
Show Notes
[3.05] While Nicole is a leading sales coach for health coaches today, she started her career as a high school math teacher. Nicole shares the parallels between teaching in high school and how she is teaching a new skill as a sales coaching.
[4.20 ] Nicole eventually left teaching to become a sales person for a corporate and quickly became the top performing sales person in the country for 2 years. While she was insecure at first about having no prior experience, Nicole saw that her experience as a teacher is just like her selling math to her students in high school. Selling is serving, which means you are helping them and solving problems while building relationships with them.
[8.35] Nicole suffered from certain health conditions and that led her to discover health coaching. As her fellow health coaches kept asking her for help with sales, Nicole found herself niching even further down to become a sales coach for health coaches. While Nicole resisted the idea at first as she wanted to make an impact as a health coach, she eventually understood that she would be helping more people by being a sales coach for health coaches.
[11.20] By being a sales coach, Nicole was able to have a bigger impact than by helping others as a health coach one on one.
[12.40] As humans we all have mental blocks
[14.00] The most common problem Nicole’s clients faced was their mindset. They did not want to be salesy or pushy and were afraid of coming across as too aggressive. Nicole’s tip is to not make it about yourself and more on the people who need your help.
[16.50] If you are trying to sell, you are likely doing it wrong. It should be able inviting people to your body of work and after they have showed interest, make a recommendation. Selling is serving, and serving is selling. One of the best ways to serve is to through nurturing and developing relationships.
[19.30] Unlike transactional sales, relationship sales has an element of customization.
[22.30] The problem with most people is they are inconsistent with showing up and not having a clear call to action. It typically takes at least 7 times before a person begins to really think about whether they want a service that you are offering. Where you are not consistent, you greatly lower the chances of yourself making the sale.
[27.00] People do not automatically follow your call to action.
[28.40] Objections are not personal. Objections are actually a buying signal. People who are not interested at all will give you a hard no. Your job is not to convince them to work with you, but to help them work through their doubts and fears.
[31.30] Nicole shares about her own podcast, the Healthy Steps podcast.
[34.00] Nicole relies primarily on Facebook and Instagram as her primary sales funnels.
[This transcript has been automatically generated by a digital software and will therefore contain errors and typos. Please kindly take note of this and only rely on the digital transcript for reference.]
Selling Is Serving With Nicole Cramer
Nicole Cramer is a leading sales coach for health coaches. With a mantra that selling is serving, Nicole helps health coaches understand the difference between transactional sales and relationship sales and that sales is about helping others. As a former high school math teacher and a leading sales person for her corporate for 2 years straight, Nicole ties in her passion for teaching and sales after she realized her fellow health coaches kept asking her for assistance.
Join us today as Nicole shares about the important of listening to what your customers want from you, that selling is serving your customers and that the best ways to serve is through nurturing and developing relationships and providing your customers with customized solutions based on their needs, and that objections from your customers are actually a buying signal.
Resources
https://www.healthystepswithnicole.com/ – Work with Nicole over at her site!
https://www.healthystepswithnicole.com/33places – Grab Nicole’s “33 Places to find Clients Freebie”!
Key Actionable Advice
1. Listen to what your customers are constantly asking for from you. Like Nicole, she niched down further to become a sales coach for health coaches because her peers kept asking her for help and encouraged her to do it. Today Nicole’s practice as a sales coach is flourishing because she played to her strengths and is giving her customers exactly what they are asking for.
2. Selling is serving! Remember that you are there to help and serve your customers and that one of the best ways to serve is through nurturing and developing relationships and providing your customers with customized solutions based on their needs.
3. Objections are not personal. Objections are actually a buying signal. People who are not interested at all will give you a hard no. Your job is not to convince them to work with you, but to help them work through their doubts and fears.
Show Notes
[3.05] While Nicole is a leading sales coach for health coaches today, she started her career as a high school math teacher. Nicole shares the parallels between teaching in high school and how she is teaching a new skill as a sales coaching.
[4.20 ] Nicole eventually left teaching to become a sales person for a corporate and quickly became the top performing sales person in the country for 2 years. While she was insecure at first about having no prior experience, Nicole saw that her experience as a teacher is just like her selling math to her students in high school. Selling is serving, which means you are helping them and solving problems while building relationships with them.
[8.35] Nicole suffered from certain health conditions and that led her to discover health coaching. As her fellow health coaches kept asking her for help with sales, Nicole found herself niching even further down to become a sales coach for health coaches. While Nicole resisted the idea at first as she wanted to make an impact as a health coach, she eventually understood that she would be helping more people by being a sales coach for health coaches.
[11.20] By being a sales coach, Nicole was able to have a bigger impact than by helping others as a health coach one on one.
[12.40] As humans we all have mental blocks
[14.00] The most common problem Nicole’s clients faced was their mindset. They did not want to be salesy or pushy and were afraid of coming across as too aggressive. Nicole’s tip is to not make it about yourself and more on the people who need your help.
[16.50] If you are trying to sell, you are likely doing it wrong. It should be able inviting people to your body of work and after they have showed interest, make a recommendation. Selling is serving, and serving is selling. One of the best ways to serve is to through nurturing and developing relationships.
[19.30] Unlike transactional sales, relationship sales has an element of customization.
[22.30] The problem with most people is they are inconsistent with showing up and not having a clear call to action. It typically takes at least 7 times before a person begins to really think about whether they want a service that you are offering. Where you are not consistent, you greatly lower the chances of yourself making the sale.
[27.00] People do not automatically follow your call to action.
[28.40] Objections are not personal. Objections are actually a buying signal. People who are not interested at all will give you a hard no. Your job is not to convince them to work with you, but to help them work through their doubts and fears.
[31.30] Nicole shares about her own podcast, the Healthy Steps podcast.
[34.00] Nicole relies primarily on Facebook and Instagram as her primary sales funnels.
[This transcript has been automatically generated by a digital software and will therefore contain errors and typos. Please kindly take note of this and only rely on the digital transcript for reference.]