Luis Baez is a Sales Enablement Strategist who has made a revenue impact of over $500 million during his time in Tesla, Uber, Google and LinkedIn. Luis is passionate about teaching and one of his main principles is to teach his clients how to sell from the heart. He shows up as his whole and complete self and he helps his customers to do the same.

On today’s episode, Luis speaks about why sales doesn’t have to be sleazy or pushy, how one can sell from the heart, and the power and benefits of using personalized videos to connect with potential customers.

Newsletter l Podcast l Free Resources 

https://www.luisbaez.com/ – Get in touch with Luis!

1. If you feel uncomfortable with the idea of selling because you think its sleazy or pushy, think about focusing on your customer instead of yourself. This will help you to start to feel a real sense of responsibility to help your customer find a solution and this can help shift your mindset.

2. Using personalized video is a great way to quickly get connected with your potential customers as it helps you to show who you are, your emotions, frustrations and personality. So consider using platforms like Videoask instead of chatbots to connect with your customers. Like Luis, you may even get a very high engagement rate of 11%.

3. You don’t always have to work with every single potential customer, especially if you are not a good fit. You can always help your potential customer by referring them to someone who is better qualified to help them instead. This will be better for you and your business in the long run and the relationships that you build.

[2.30] Luis is an experiences sales executive who had a revenue impact of over US$500 million in companies such as Tesla, Uber, Google and LinkedIn. Luis shares that his humble upbringing and the love from his friends and family were crucial in shaping with who he is as a person, and his philosophy of always emphasizing on the customer’s experience, regardless of where the person’s location or background.

[4.40] Luis started his sales coaching business because people were organically reaching to him for help with their LinkedIn profiles which eventually led to people reaching out to him for help building side hustles.

[11.00] Most people have the misconception that sales has to be sleazy or about pressurizing people into buying things they don’t need. The problem is that people don’t have a sales hero so there is always a negative personification about sales. Luis’s advice is to stop putting the spotlight on yourself, and to put the spotlight on the customer instead. This helps create mindset shift where a person starts to feel a real sense of responsibility in helping his customer find a solution.

[13.40] To build trust with your customer, one tip you can try to do so is to open with a story and find out how you can help them genuinely.

[15.10] To sell from your heart, begin by checking your ego at the door and don’t take things to personally. Understand that you are not required to be the expert on everything, answer what you can and tell your customer if you honestly don’t know something but will find out.

[16.50] Luis shares how he helped his friend overcome the mindset where she felt uncomfortable selling and connecting with people. Today she has been featured in the Washington Post and is a TEDx speaker.

[19.00] No matter what market you serve, remember that we are always selling to human beings and understand that people need to be seen, heard and understood before they will open their wallets and hearts. Using personalized video is one way to do this, and Luis’s favourite tool is Videoask. Personalized videos helps communicate emotions, passions and frustrations and makes it the whole experience a lot more human for your customers.

[22.30] Luis noticed that he is able to achieve an 11% engagement rate after he used Videoask and he noticed that there is now a steady growth in his business as opposite to sprints of growth in the past.

[27.20] You don’t always have to work with every single customer. Sometimes it is better to say no to a potential customer and refer them to someone else who is a better fit or more qualified.

[32.20] Think about the way you prioritize and organize your resources and focus on your product or service first before focusing on the marketing. If you don’t have a good product or service, you will be wasting time and money on marketing.  You need something good to sell before you sell it. Focus on your business order of operations.

Luis Baez is a Sales Enablement Strategist who has made a revenue impact of over $500 million during his time in Tesla, Uber, Google and LinkedIn. Luis is passionate about teaching and one of his main principles is to teach his clients how to sell from the heart. He shows up as his whole and complete self and he helps his customers to do the same.

On today’s episode, Luis speaks about why sales doesn’t have to be sleazy or pushy, how one can sell from the heart, and the power and benefits of using personalized videos to connect with potential customers.

Newsletter l Podcast l Resources 

https://www.luisbaez.com/ – Get in touch with Luis!

1. If you feel uncomfortable with the idea of selling because you think its sleazy or pushy, think about focusing on your customer instead of yourself. This will help you to start to feel a real sense of responsibility to help your customer find a solution and this can help shift your mindset.

2. Using personalized video is a great way to quickly get connected with your potential customers as it helps you to show who you are, your emotions, frustrations and personality. So consider using platforms like Videoask instead of chatbots to connect with your customers. Like Luis, you may even get a very high engagement rate of 11%.

3. You don’t always have to work with every single potential customer, especially if you are not a good fit. You can always help your potential customer by referring them to someone who is better qualified to help them instead. This will be better for you and your business in the long run and the relationships that you build.

[2.30] Luis is an experiences sales executive who had a revenue impact of over US$500 million in companies such as Tesla, Uber, Google and LinkedIn. Luis shares that his humble upbringing and the love from his friends and family were crucial in shaping with who he is as a person, and his philosophy of always emphasizing on the customer’s experience, regardless of where the person’s location or background.

[4.40] Luis started his sales coaching business because people were organically reaching to him for help with their LinkedIn profiles which eventually led to people reaching out to him for help building side hustles.

[11.00] Most people have the misconception that sales has to be sleazy or about pressurizing people into buying things they don’t need. The problem is that people don’t have a sales hero so there is always a negative personification about sales. Luis’s advice is to stop putting the spotlight on yourself, and to put the spotlight on the customer instead. This helps create mindset shift where a person starts to feel a real sense of responsibility in helping his customer find a solution.

[13.40] To build trust with your customer, one tip you can try to do so is to open with a story and find out how you can help them genuinely.

[15.10] To sell from your heart, begin by checking your ego at the door and don’t take things to personally. Understand that you are not required to be the expert on everything, answer what you can and tell your customer if you honestly don’t know something but will find out.

[16.50] Luis shares how he helped his friend overcome the mindset where she felt uncomfortable selling and connecting with people. Today she has been featured in the Washington Post and is a TEDx speaker.

[19.00] No matter what market you serve, remember that we are always selling to human beings and understand that people need to be seen, heard and understood before they will open their wallets and hearts. Using personalized video is one way to do this, and Luis’s favourite tool is Videoask. Personalized videos helps communicate emotions, passions and frustrations and makes it the whole experience a lot more human for your customers.

[22.30] Luis noticed that he is able to achieve an 11% engagement rate after he used Videoask and he noticed that there is now a steady growth in his business as opposite to sprints of growth in the past.

[27.20] You don’t always have to work with every single customer. Sometimes it is better to say no to a potential customer and refer them to someone else who is a better fit or more qualified.

[32.20] Think about the way you prioritize and organize your resources and focus on your product or service first before focusing on the marketing. If you don’t have a good product or service, you will be wasting time and money on marketing.  You need something good to sell before you sell it. Focus on your business order of operations.