David Wachs is the Founder and CEO of Handwrytten, a company that is bringing back the lost art of letter writing through scalable, robot-based solutions that write your notes in pen. Developed as a platform, Handwrytten lets you send notes from your CRM system, such as Salesforce, the web site, apps, or through custom integration. Used by major meal boxes, eCommerce giants, nonprofits and professionals, Handwrytten is changing the way brands and people connect.
David is also a frequent speaker on messaging technology and has presented for the Direct Marketing Association, South By Southwest, Advertising Research Foundation, and the National Restaurant Association. David has been featured on the front page of the Washington Post, and has been interviewed by Direct Marketing News, Crain’s Chicago Business, the American Express OPEN network, AMA’s Marketing News, Bloomberg Radio, and others. He has been quoted in numerous articles, including The Wall Street Journal, USA TODAY, Variety, Startup Nation and US Banker Magazine. David also writes for Inc. Magazine with his column “Stepping Away from the Day to Day”.
Join us today as David shares about how he is bringing back the lost art of letter writing with technology, the pros and cons of filing a patent, and how he designed Handwrytten to be easily integrated into numerous CRM systems.

Newsletter l Podcast l Free Resources 

https://www.handwrytten.com/ – Check out Handwrytten! Make sure you use the discount code “PODCAST” to get $5 off your first order!

1. Competition breeds results. Like David, you can have you different teams compete with each other to encourage innovation and better results.

2. When you file a patent, you have to declare exactly what goes behind your technology or process. If you are not willing to divulge the exact secrets behind your technology or process, make sure you enter into confidentiality agreements and non-disclosure agreements with whoever is aware of your proprietary knowledge.

3. Designing your platform to have the ability to be easily plugged into other systems gives you the benefit of easily being able to integrate your technology into numerous other systems and leveraging off their user bases.

[2.30] David was an alumni of the University of Pennsylvania and the Wharton School of Business. After a few years of working in the corporate world, David found himself dismissed without cause and evicted by his landlord, and decide to go full on into building his business.

[7.00] David eventually exited his business. His key takeaway from the business was that as the world was becoming increasingly digitalized, people were craving handwritten notes and the connection they bring more than ever and this led him to start Handwrytten.

[9.00] Handwrytten automates the process of writing handwritten notes by using 150 robots that David programmed himself.

[10.00] Handwritten notes take time and effort and the recipient of the note appreciates the perceived time investment behind writing a note.

[16.00] David shares that it was the struggles that he faced with the existing market solutions that led him to develop his own robots and his own software. The existing solution could not scale and the notes written did not look authentic.

[23.20] David shares that competition breeds results and how he got his different teams of engineers who are working on different projects to compete with each other.

[25.00] When you file a patent, you have to declare exactly what goes behind your technology or process. David actually decided not to patent his font engine so he has a higher level of secrecy and protection behind the technology. When filing a patent you need to think about what you are willing to divulge and what is the potential benefit of the patent. It is hard to enforce a patent where you don’t know exactly what your competitors are doing.

[29.40] If you do not have a patent, another way to protect your technology is to have your employees and independent contractors sign confidentiality agreements and non-disclosure agreements.

[30.10] David ensures that the signatures and handwriting of his customers are encrypted to protect it from potential fraud and abuse.

[33.00] David shares the systems and quality checks he has in place to make sure that the right notes are sent to the right people.

[37.00] David built integrations with platforms like Salesforce, Hubspot and Zapier and this allowed him to scale his business quickly. He made a conscious choice to design the platform in a way that can be integrate to many different systems easily.

[39.00] David attributes that Conan O’Brien gave him the best advice in his career.

David Wachs is the Founder and CEO of Handwrytten, a company that is bringing back the lost art of letter writing through scalable, robot-based solutions that write your notes in pen. Developed as a platform, Handwrytten lets you send notes from your CRM system, such as Salesforce, the web site, apps, or through custom integration. Used by major meal boxes, eCommerce giants, nonprofits and professionals, Handwrytten is changing the way brands and people connect.
David is also a frequent speaker on messaging technology and has presented for the Direct Marketing Association, South By Southwest, Advertising Research Foundation, and the National Restaurant Association. David has been featured on the front page of the Washington Post, and has been interviewed by Direct Marketing News, Crain’s Chicago Business, the American Express OPEN network, AMA’s Marketing News, Bloomberg Radio, and others. He has been quoted in numerous articles, including The Wall Street Journal, USA TODAY, Variety, Startup Nation and US Banker Magazine. David also writes for Inc. Magazine with his column “Stepping Away from the Day to Day”.
Join us today as David shares about how he is bringing back the lost art of letter writing with technology, the pros and cons of filing a patent, and how he designed Handwrytten to be easily integrated into numerous CRM systems.

Newsletter l Podcast l Resources 

https://www.handwrytten.com/ – Check out Handwrytten! Make sure you use the discount code “PODCAST” to get $5 off your first order!

1. Competition breeds results. Like David, you can have you different teams compete with each other to encourage innovation and better results.

2. When you file a patent, you have to declare exactly what goes behind your technology or process. If you are not willing to divulge the exact secrets behind your technology or process, make sure you enter into confidentiality agreements and non-disclosure agreements with whoever is aware of your proprietary knowledge.

3. Designing your platform to have the ability to be easily plugged into other systems gives you the benefit of easily being able to integrate your technology into numerous other systems and leveraging off their user bases.

[2.30] David was an alumni of the University of Pennsylvania and the Wharton School of Business. After a few years of working in the corporate world, David found himself dismissed without cause and evicted by his landlord, and decide to go full on into building his business.

[7.00] David eventually exited his business. His key takeaway from the business was that as the world was becoming increasingly digitalized, people were craving handwritten notes and the connection they bring more than ever and this led him to start Handwrytten.

[9.00] Handwrytten automates the process of writing handwritten notes by using 150 robots that David programmed himself.

[10.00] Handwritten notes take time and effort and the recipient of the note appreciates the perceived time investment behind writing a note.

[16.00] David shares that it was the struggles that he faced with the existing market solutions that led him to develop his own robots and his own software. The existing solution could not scale and the notes written did not look authentic.

[23.20] David shares that competition breeds results and how he got his different teams of engineers who are working on different projects to compete with each other.

[25.00] When you file a patent, you have to declare exactly what goes behind your technology or process. David actually decided not to patent his font engine so he has a higher level of secrecy and protection behind the technology. When filing a patent you need to think about what you are willing to divulge and what is the potential benefit of the patent. It is hard to enforce a patent where you don’t know exactly what your competitors are doing.

[29.40] If you do not have a patent, another way to protect your technology is to have your employees and independent contractors sign confidentiality agreements and non-disclosure agreements.

[30.10] David ensures that the signatures and handwriting of his customers are encrypted to protect it from potential fraud and abuse.

[33.00] David shares the systems and quality checks he has in place to make sure that the right notes are sent to the right people.

[37.00] David built integrations with platforms like Salesforce, Hubspot and Zapier and this allowed him to scale his business quickly. He made a conscious choice to design the platform in a way that can be integrate to many different systems easily.

[39.00] David attributes that Conan O’Brien gave him the best advice in his career.